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If you're managing posts in Robopost, you'll love the built-in URL Shortener feature. It’s an efficient tool to tidy up long, clunky links and track their performance with detailed analytics. In this guide, we’ll walk you through how to use the URL Shortener in Robopost, step by step.

Why Use a URL Shortener?

Before diving into the process, let’s explore why you might want to use a URL shortener:

  1. Cleaner Posts: Shortened URLs look more professional and are easier to read.
  2. Track Performance: Robopost provides detailed analytics for your shortened links, including click statistics and unique click metrics.
  3. Enhanced Engagement: Shortened links are more likely to be clicked on, making them ideal for boosting post performance.

Step 1: Access the URL Shortener

When you’re composing a post in Robopost, you’ll see the URL Shortener icon in the editor toolbar. Click on this icon to open the URL shortener tool.

Step 2: Shorten Your URL

  1. Paste Your URL: Copy the original, long URL you’d like to shorten and paste it into the URL Shortener box.
  2. Click ‘Shorten’: With just one click, Robopost will generate a clean, shortened URL for you.

Step 3: Copy Your Shortened URL

Once the shortened link is created, simply click Copy to add it to your clipboard. You can now insert this link anywhere in your post.

Step 4: Save and Analyze

After finishing your post, don’t forget to:

  1. Save your work.
  2. Once the post is live, visit the analytics section of Robopost to check your URL's performance.

What Analytics Are Available?

Robopost provides useful insights into your shortened URLs, including:

  • Clicks Statistics: The total number of clicks on your link.
  • Unique Clicks: A breakdown of how many unique users clicked on your link.

The team at Robopost is also working on additional analytics features, so stay tuned for even more detailed data in the future!

  • Test Before Posting: Always test your shortened URL to ensure it directs users to the intended destination.
  • Use in Campaigns: Combine shortened URLs with Robopost’s campaign tools for maximum engagement.

By incorporating Robopost’s URL Shortener into your posts, you can create cleaner content while staying on top of your link’s performance. It’s a small feature with a big impact on your content strategy. Happy posting! 🚀